Plugging In, Getting Involved, Changing the World

Tom Watson

2008, 237 pages. Wiley, 10475 Crosspoint Boulevard, Indianapolis, IN, 46256, 877-762-2974,

This book provides a guide to the massive societal impact of online social networks. For today's super-wired, always-on, live-life-in-public young Americans, the causes they support define who they are. Societal aspirations have so permeated the “net native” population that causes have become like musical tastes. CauseWired illustrates wired causes in action by bringing real-world stories to readers. CauseWired reveals the extraordinary influence of online social networks—in raising money for charity, in changing the political climate and electing candidates, and in raising consciousness for causes.