Vitality Arts: Impact at the Intersection of Arts and Aging
Tuesday, July 25, 2:00pm EDT / 11:00am PDT
- Teresa Bonner, Director of Programs, Aroha Philanthropies
- Ellen Michelson, Founder & President, Aroha Philanthropies Founder & President, Aroha Philanthropies Founder & President, Aroha Philanthropies
Session 10 of the 2017 Webinar Series.
Webinars are free to the staff and board of GIA member organizations. The fee for nonmembers is $35.
A recording of this presentation is available here.
Older adults are actively seeking ways to add joy, purpose and connection to their lives. Arts organizations, long accustomed to worries over “graying” audiences, now have an opportunity to develop meaningful and innovative relationships with this important stakeholder group. This session will share the strategies that Aroha Philanthropies, a small private foundation, is using to engage arts organizations, senior-serving organizations, and state and local agencies in creating arts programs for older adults. Aroha’s national demonstration project, Seeding Vitality Arts, generated proposals from more than 200 nonprofits from 42 states, reflecting the breadth of interest in the topic. Teresa Bonner and Ellen Michelson of Aroha Philanthropies share information on the inaugural cohort of grantees, the capacity-building work needed to assure success, and strategies for other funders interested in this rapidly growing field.