Participation / audience development

To Protect the Powerless in the Digital Age
An Open Letter to Foundations: To Protect the Interests of the Powerless in the Digital Age, Communications Researchers Need Your Support

The "open letter" has a number of signers.
August 12, 1998. 33 pages. The Civil Rights Forum on Communications Policy, 818 18th Street, N.W. Suite 810, Washington, D.C. 20006, 202-887-0301, forum[at]civilrightsforum.org.

New resources and forums inspired this effort to digest significant readings in cultural participation. Researchers at the Rand Corporation, for example, have been compiling a comprehensive literature review of readings in cultural participation and audience development for the Lila Wallace/Reader's Digest Fund. The review will soon be available on the World Wide Web and will expand on the helpful bibliography previously created by Becky Pettit and Paul DiMaggio.

For four years now at the Walter and Elise Haas Fund I have been evaluating San Francisco projects in the arena of audience development. From my years as executive director of Intersection for the Arts I remember planning around percent of capacity, marketing strategies, and collaborative programming, but more than that, when I think of our audience I think about the difficult relationship between our arts organization and the street.

Evaluations of arts education programs raise some of the greatest challenges I face in reviewing proposals. Even in a secular age, when people are pressed to describe the nature of art, they come to words like "essence." How do we get to a point where we know that children have learned to make and to encounter that kind of knowing?

1997, 107 pages, Dance/USA, 1156 Fifteenth Street N.W., Suite 820, Washington D.C. 20005-1704, 202-833-1717, fax 212-833-2686, danceusa[at]artswire.org

1997, 98 pages, John F. Kennedy Center for the Performing Arts, and
Association of Performing Arts Presenters, 1112 16th Street N.W., Suite 400, Washington, D.C. 20036-4823, 202-833-2787

1996, 142 pages, National Endowment for the Arts, Seven Locks Press, Santa Ana, California, 800-354-5348

2005, 65 pages. Institute for Innovation in Social Policy, Vassar College, Box 529, Poughkeepsie, NY 12604, 845-452-7332. For copies contact opdycke@earthlink.net

The second in a series based on a national survey (the first was 2002), this report looks at participation in artistic and cultural experiences in the US in quantifiable terms as well as in ways such experiences affect the well-being of participants. One key finding is that 78 percent of respondents "believe that attending art events helped them to see things from other people's perspectives."

A growing number of scholars and writers have been tracing the multiple connections between the arts and economic vitality during the past decade. A recent book by anthropologist Maribel Alvarez, There's Nothing Informal about It: Participatory Arts within the Cultural Ecology of Silicon Valley (2005) has drawn a new set of connections for me and raised the possibility that informal, or participatory, cultural practices may have greater meaning in an economic context than I previously recognized.

2005, $16.95. New York: Theatre Communications Group, 212-609-5900.

As a coach and a longtime journalist, I know that the most powerful question is: "What did you learn?" You'll get an answer every time that is real, and relevant.